Rockfish Interactive launched phase two of the "Secret to Great Hair" microsite this week.  Learn the secret and view the site here.

Also, AdAge posted a nice piece on our work with Elevenmoms.com that also talks about this campaign.  Read that story here.

The only thing better than working with cutting edge technology is being recognized by your peers for those efforts. A few days ago one of Rockfish’s very own was recognized for his contributions to the Flex community. Nathan Daniel took the grand prize in the O’Reilly\Adobe Flex cook-off for his “pagination control”. You can read the full story here or see his flex control in action at genofish.com

Rockfish Interactive launched the new Secret to Great Hair Microsite.  The site allows users to order samples of the mystery shampoo and conditioner, view Walmart’s Elevenmoms makeover testimonials, and submit their own video or copy testimonials once the sample has been received.  There is also a countdown clock that notifies you how much time is left until the name of the product is revealed along with the option to sign up for an email alert the day of the reveal.

A YouTube community was also launched with the microsite. This community features videos from all the mom bloggers as well as other hair product enthusiasts who want to share their experience with the products.

Since the site launched on Saturday, over 75,000 people have ordered the mystery samples.  Click here to claim yours before they run out!