Rockfish Interactive’s new blog provides forum to discuss technology, marketing innovation

Bentonville, Ark. – Rockfish Interactive announces the launch of their new and improved blog – www.rockfishblog.com. The Bentonville marketing and technology company expanded their existing blog to include trends in marketing, technology and creative design, in addition to information and news specific to Rockfish Interactive. Along with the launch of their new blog comes the launch of Rockfish Interactive’s newest product, Echo™, a platform created especially for corporate blogging.

“In the past, we primarily posted about new project launches and job openings.” Rockfish Interactive CEO Kenny Tomlin said. “And while we hope to keep that up, we also wanted our blog to have an educational aspect where we could share what we are learning with others. Our blog needed to convey our personalities, values and abilities to our current and prospective clients.”

“Blogging is increasingly becoming a valuable tool for marketers. It validates their expertise as well as promotes their business. The added advantage of blogging is how well they perform in search engines because industry keywords are used often and the content is refreshed frequently,” said John Scott Bull, a director at Rockfish Interactive.   

“With more people finding more ways to connect to the Internet, blogging has become an important, if not necessary, tool in corporate communications,” Tomlin said. “Rockfish Echo™, our new blogging technology, makes it quick and easy for corporations to start and maintain blogs to reach not only their clients, but also their employees. Several significant corporations have recognized this useful means of communication and are partnering with Rockfish Interactive to launch blogs using the Echo™ platform in the next month.”

Rockfish Interactive is a marketing and technology company that leverages cutting-edge technology and award winning design to deliver innovative products and services for our clients, our company, and our global community. By utilizing a combination of traditional and emerging technology, Rockfish Interactive addresses two major market trends – the rapid growth of the Internet as a communication tool and the ongoing overlap of marketing and technology. For more information, visit www.rockfishinteractive.com and www.rockfishblog.com.