Rockfish Blog

Rockfish and Cisco Combine to Redesign and Re-launch “One Million Acts of Green” Website

Posted by Rockfish Interactive on Thursday, September 23, 2010 in Rockfish Work

Complete an Act fo Green today!The One Million Acts of Green online eco-community facilitates the belief that individual green acts, when done for the good of the earth, can have a tremendously positive environmental impact on our planet, especially in the reduction of greenhouse gas emissions. Visitors to the site may pledge, complete and share more than one hundred "Acts of Green" in several categories, including Community, Home, Low-cost, School and Transportation.

"Cisco is an amazing partner to have on this project because there really is no network more powerful than the human network, and One Million Acts of Green, as an online eco-destination, leverages this capacity for collaboration," said Kenny Tomlin, Rockfish founder and CEO. "We expect One Million Acts of Green to be much more than just another green movement; we expect lives to change because good, sustainable, green habits are formed."

In addition to the website, Rockfish has built a Facebook application for One Million Acts of Green that makes it easy for individuals to pledge, complete and share acts with friends and family without ever having to leave the popular social network.

The re-launch of the site occurs in conjunction with two new promotions, both of which can be found on the website:

  • The "Green U" program presents a list of quick, introductory acts that can be done quickly, whether alone or with family, while educating visitors about the site.
  • Once registered for the "Three to Green" Sweepstakes, users will receive an entry to win a $5,000 shopping spree on buygreen.com each time they complete three Acts of Green.

 

Visit the One Million Acts of Green website.

Visit One Million Acts of Green on Twitter.

Visit One Million Acts of Green on Facebook.

 

Kenny Tomlin Recognized as an “International Agency Innovator”

Posted by Rockfish Interactive on Friday, September 17, 2010 in Happening At Rockfish

The Internationalist MagazineRockfish CEO Kenny Tomlin has been recognized as one of 30 winners in The Internationalist's 5th Annual International Agency Innovators competition.

"These expansive individuals think about advertising in new ways, and are today's breakthrough communicators, champions of multinational strategy and advocates of international brand-building," said the magazine.

When asked how he characterizes innovation in his work, Tomlin said, "Innovation is what we do. An idea can come from anywhere, anyone and at any point in the process of developing a solution, and we will quickly evaluate what it may, or may not, add to the overall project. Being a digital innovation partner is about understanding the project needs, being an expert in technology and merging the two into an industry-changing solution."

Congratulations to all of the winners, who hail from many international agencies and companies, including Saatchi & Saatchi, Digitas, DDB, Bayer, Group M, Omnicom Group and McCann Erickson Worldwide.

Read the article or download the PDF at The Internationalist.

 

Rockfish COO, Jeremy Wilson, Recognized by the NW Arkansas Business Journal

Posted by Rockfish Interactive on Thursday, September 02, 2010 in Happening At Rockfish

Jeremy Wilson, Rockfish COO/EVP

Each year, the Northwest Arkansas Business Journal highlights those who are doing great things before the age of 40. Our own Jeremy Wilson, COO and EVP, made this year's list. We're proud of what he's accomplished thus far, and especially proud of the work he's done to help us grow at such an extraordinary rate.

Former Walmart CEO Lee Scott, an influential mentor, said of Wilson: "His success begins with his believability and integrity."

"Jeremy is an important part of our success here at Rockfish," said Kenny Tomlin, Rockfish founder and CEO. "And, his job is only going to become more important as we reach for our goal to be the world's digital innovation partner."

View Jeremy's "40 Under 40" profile online at the Northwest Arkansas Business Journal.

Share With a Friend

Enter the following information to e-mail a link to this site to a recipient of your choice.
  • Your Name:
  • Your Email:
  • Recipient Email:
  • Your Message:
Your message has been delivered!
An error occurred while sending your email. Please click "Send Again" to try again.